Welcome to the FocusCast, today our guest is TJ SHEDD, Owner and CEO of Hit Network. We will hear how he leads a team that manages multiple content brands, earns millions in revenue and his systems of habits of focus. Let's welcome our guest…

00:00 Intro to Interview w. TJ Shedd
00:20 Intro to Podcast
01:00 Rapid Fire w. CEO TJ Shedd
09:30 What it takes to get to 1 million subscribers on Youtube
11:11 Top 3 metrics
12:30 Why live is the best
16:30 Time blocking
19:00 Always more content
21:00 Accountability in business
22:10 Accountability in life

WATCH



SHOW NOTES:

ABOUT TJ & HIT NETWORK RAPID FIRE

Q’S ABOUT THE COMPANY

  • What is the name of your company? Hit Network
  • What is your title? Owner/CEO
  • When did you and your business partner launch? 9/1/20
  • What was your 2022 revenue? $4M
  • How many employees do you have? 34
  • Who is your target customer? Individuals with a desire to learn about digital assets.
  • What problem are they trying to solve? Understanding a new & complex technology and market (Crypto)
  • How are you solving that problem? We provide free content and education around Crypto and Web3 tech.
  • I heard free, how the hell do you make money?


Q’S ABOUT MANAGING A CONTENT BRAND

  • How many "channels/brands" does Hit Network manage?
  • How many total subscribers do you have across all channels?
  • What main channels do you use to engage your audience?
  • What channel generates the most revenue?
  • What are your top three metrics you track on a weekly basis?
  • What trends do you see for 2023 as it relates to your business?
  • What would be the top pieces of advice you would have for someone starting a content brand?


That was great… a lot of people desire to run a successful business or even be youtube famous.. So let’s get into some habits that help you focus.


PERSONAL FOCUS HABITS

  • What systems/habits do you maintain to stay focused?
  • Time Blocking (Episode #12)
  • Routine
  • Reflection (Episode #47)
  • Accountability Group
  • Goal setting (Episode #11)
  • Journaling


What systems/habits do you maintain to keep your company focused on company goals?

Trello
Slack
Goals
EOS
Everyone responsible for numbers
Regular check in on progress

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